Prospecting, the very lifeblood of sales, can often feel like navigating a chaotic maze. Sales reps are tasked with the Herculean effort of identifying the right prospects at the right time, digging up crucial information from several platforms, having deep knowledge on prospects’ businesses and nurturing long-term relationships. It’s the kind of complexity that slows down even the most talented teams.

Countless tools have promised to tackle this complexity. But the reality for many sales reps is that data is siloed between tools, and they are toggling between multiple platforms and endless browser tabs to track down the information they need. Managing this ecosystem of software and data for a sales rep today is, put simply, inefficient. 

Even high-performing sales teams are spending too much time on non-selling tasks. The influx of AI features across various tools has added to the confusion, leaving reps wondering where to focus their energy. We knew there had to be a better way.

And so, Athean was born. 

Athean is an AI-driven prospecting and engagement platform built with a singular focus: simplifying the lives of sales professionals. Early users describe it as their  “cockpit” or “command center” because Athean is designed to integrate seamlessly with your existing tech stack, creating a single, unified view of all critical sales information. 

Customer and prospect data from your CRM, communications history (including emails, meeting transcripts, and calls), and market signals converge into one intuitive interface with Athean. No more manual data validation eating away at your day. Athean's AI-powered relationship insights act as your intelligent co-pilot, identifying key contacts, surfacing relevant internal conversations, and even highlighting nearby reference customers. Suddenly, prospecting isn't a shot in the dark – it's a strategic, context-rich endeavor.

For example, before Athean, a typical pre-call ritual for a sales rep often involved toggling between several applications: CRM for basic details, LinkedIn for directories, ZoomInfo for contact information and company websites for background, among others. This wasn't just inefficient; the wasted time also clogged the top of the sales funnel.

Athean is designed to give sales teams an invaluable resource: time. We estimate that for the average rep, Athean can free up as much as two hours every day. This empowers your team to focus their time on what truly matters – building relationships. 

It's not just about that first call, though. Athean is a one-stop shop for reps across the prospecting cycle. Its single-pane prospecting platform ensures reps maintain a consistent follow-up cadence and enters every conversation with the contextual insights that build instant credibility.

Plus, reps can work smarter not harder with insights into which accounts are most open to engaging. The result is clear: better conversations, more qualified opportunities, and ultimately, more closed revenue. It's about freeing your team to make the right calls, not just more calls. 

I believe Athean will resonate with organizations that understand the power of their sales teams. It's technology built for those who understand the enduring importance of human connection in sales. 

The future of prospecting is here! Welcome to Athean.